I found ‘fount today and it made my Blogging Platform Emancipation (or my move to Postach.io from Wordpress) much easier. Fount is a bookmarklet that once installed in your browser bookmarks will show you the font style, weight and size of any font. Simply highlight a bit of the text and voila! Magic.
Google Reader is shutting down on July 1, 2013. Another useful Google app falling victim to the creation of flying cars and dizzying glasses, but I digress. If you were a GReader user and are concerned about losing all of your starred goods, check out ‘Export_gr2Evernote‘ to save the notes to Evernote.
In Josh’s chapter, INTEGRATE Your Money, he covers one of our favorite integrations – File This Fetch. The service retrieves your Financial, Purchase (i.e. Amazon) and Utility statements – periodically and adds them to the notebook of your choice… Insane! Why should you be jumping up and down right now?
Do you sell on auction sites like eBay or Amazon? Like money, but hate shipping? Me too!
Kuyam.com is an online scheduling platform that allows busy men and women to find lifestyle appointments and have them booked in “just 3 clicks.” It’s been described as a mix between Yelp and OpenTable. The services provided are anything from spa and hair salons, to health and exercise classes, even to babysitting and tutoring for the kids.
HealthyOut says, “The world is conspiring to make us fat.” (I knew it!) They hope to solve this problem with their new subscription meal program using healthy, fresh meals delivered daily from local restaurants.
As a marketer, I am always fascinated by the “art of marketing,” from what gets your attention, to what gets you to buy. And, from what big brands are doing, to what smaller ones are doing to become bigger brands. I’m especially interested in the “why” as it relates to these things. This year, however, SXSW marketing gave me a little more “why” then I bargained for, as brands pined for the attention and time of over 500,000 people. Here are the winners of the SXSW Marketing Game:
Cricket Wireless has been revolutionary in providing low-cost mobile phones and service to a targeted “urban” demographic. They were also one of the firsts to actually provide good mobile devices in the MVNO market – placing those looking for affordability on par with those who can afford to splurge on the latest device. Then they did something else. They incorporated a music service into their rate plans. Now, that’s ingenious. Muve Music, which comes stock with all Cricket Android Rate Plans, provides unlimited song downloads, ringtones and ringback tones to its customers at no extra charge. For customers, access to Muve means instant gratification. I tried out the service at the Cricket booth in the Austin Convention Center during SXSW, and the quality is amazing – especially when paired with one of their Android devices powered by Beats Audio. For the music industry, however, the service seems to do a little bit more… Like actually pay artists for their music.