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What’s In Your Ambassador Program?

I’ve been a part of the Evernote Ambassador Program for the past few years. The program has been insightful – I have gotten the leading edge on new updates, and rewarding – I have met some great people and traveled to exciting places. My most recent Ambassador endeavor has been with the Campbell’s Soup brand as they take their 100+ year company into ’The Future of Food.’ Ambassador programs allow brands to leverage the feedback of avid product enthusiasts or brand influencers to gain insightful/ honest ongoing feedback about their product or brand. Usable Tech Co, starts with Ambassador programs at the core of our  social strategy because – they work!